Project development:Content and storyboard 1

A) Introduction

1. The word “ Earth”

(peaceful music ,bird chipping, flower blossoming)

2. The words "Quakes"

(tremor, bird flew off, everything fell apart)

3. " Disaster can hit at  any time  any place  anyone."

4. You can't Predict,

  But  | YOU  |   CAN |  PREPARE

 ______________________________________________________________________________

B)What to do during an earthquake?

 A Drop, cover hold on

1. DROP: DROP down onto your hands and knees

2. COVER: COVER your head and neck

3.HOLD ON!:HOLD ON to your shelter

B. Indoor

i. In bed

-hold on and stay there,

-protecting your head with a pillow.

ii.  In a high-risebuilding

-Avoid windows ,cupboard and heavy stuff.

C. Walking OUTDOORS :

AVOID  trees, buildings, electrical wires and poles.

D. DRIVING

-Pull over to the side of the road,

-Avoid overpasses, bridges, power lines.

-stop,  set the parking brake.

-Stay inside the vehicle until the shaking is over.

E. Near the shore

-If severe shaking lasts above 20 seconds or more,

 immediately evacuate to high ground as a tsunami might have been generated by the earthquake.  

(show clock moving 20 s)

-Move inland 3 kilometers (2 miles) or to land that is at least 30 meters (100 feet) above sea level Immediately

 ______________________________________________________________________________

C) Ending message

-We can't Predict, But WE CAN AVOID!

-SHARE THIS TO YOUR LOVE ONE

Project development: Target Audience : Purpose & Solution

Project tittle: Earthquake Evacuation plan

Target Audience: Young teenagers of 12-17 years old (south east asia)

Purpose: To raise awareness among young teenagers on Earthquake issue and educate them on earthquake evacuation.

Statement:

The reason we focus on this target audience is because most of the teenagers living in south east asia are not aware of the seriousness an earthquake may cause. This is because most of the country here (besides Indonesia) are located outside the active plate boundaries thus, thus the citizen  did not received proper education and training of what to do during earthquakes compared to other countries whereby Earthquake happens frequently such as Japan and Taiwan

Solution: Typography Video

As teenagers nowadays are very attached to social network sites like facebook and twitter, sharing interesting stuff on their website and wall is very common among them. The most common thing shared by them are music videos or clips uploaded at youtube and vimeo. Thus, our solution to reach this group of traget audience is by creating a typography video to deliver the message as fast as possible.

2004 Indian Ocean Earthquake and Tsunami: 

Many life were taken away as majority of them are not aware that an earthquake may cause tsunami